Standard

Rising above Bangkok’s dazzling skyline, The Standard, Bangkok Mahanakhon redefines contemporary luxury through bold design and vibrant urban energy. Housed within the iconic King Power Mahanakhon tower, the hotel embodies the brand’s signature spirit of freedom and artistry, an inspired fusion of modern design, music, and social culture that has become a new landmark in the city’s creative landscape. The property features 155 guestrooms and suites, designed by Hayon Studio, where playful aesthetics meet refined comfort. Each space blends rich colors, curvaceous forms, and reflective materials to create an atmosphere of modern whimsy, while select rooms offer private terraces or floor-to-ceiling windows framing sweeping city views.

The hotel’s dining and nightlife scene celebrates diversity and innovation, including Ojo, a Mexican-inspired restaurant that channels the mystique of golden temples; the acclaimed Mott 32, serving authentic Cantonese cuisine; the New York–style The Standard Grill; and Sky Beach, the city’s highest rooftop bar, alive from sunrise to sundown with music, cocktails, and panoramic views. Guests can unwind at the outdoor pool, maintain balance at the 24-hour fitness center, or host gatherings in the flexible event spaces, all with direct access to the Mahanakhon Observation Deck. With its avant-garde design language, dynamic culinary experiences, and unmistakable sense of creative freedom, The Standard, Bangkok Mahanakhon perfectly captures the soul of modern Bangkok—playful, artistic, and unapologetically bold.

The Standard London housed within the concrete shell of a restored 1974 Brutalist landmark, the former Camden Town Hall Annex. The hotel transforms a symbol of bureaucratic greyness into a vibrant manifesto of 70s retro-futurism. The experience is defined by a rebellious energy that permeates every floor. Upon arrival, the conventional lobby is replaced by the 'Library Lounge,' a cultural hub where books are organized by color rather than content, and a dedicated Sound Studio hosts live DJs and podcasts, signaling that this is a place for social collision rather than quiet isolation. The building’s most iconic feature, the exterior 'Red Pill' bubble lift, offers a cinematic journey up the facade, transporting guests directly to the 10th-floor culinary destination, Decimo. Here, Chef Peter Sanchez-Iglesias serves live-fire Spanish and Mexican cuisine against a backdrop of 360-degree views of the London skyline and the gothic spires of St Pancras International. The 266 rooms range from windowless 'Cosy Core' sanctuaries designed for the best sleep of your life to expansive suites featuring outdoor bathtubs on private terraces. Unapologetically playful, the hotel invites guests to indulge in boozy brunches, late-night parties at Sweeties, or simply relax with their four-legged companions, as the property is exceptionally dog-friendly.

In New York, some buildings are destined to be protagonists. The Standard, High Line is one of them. It doesn't just sit in the Meatpacking District; it bestrides the High Line park, a monumental sculpture of glass and concrete on stilts. This is architecture as an active participant, a building that doesn't just occupy a space but defines it, becoming the focal point in the neighborhood's narrative of constant reinvention.

The defining feature of this architectural performance is the floor-to-ceiling, wall-to-wall glass in every room. This is not merely for the view; it is a deliberate act of dissolving the boundary between private interior and public spectacle. The city is not just a backdrop; it is an immersive, ever-present co-star. This experience culminates eighteen floors up at The Top of The Standard, a glamorous rooftop lounge that remains one of the city's most coveted destinations.

Amid the tropical serenity of Hua Hin, The Standard, Hua Hin redefines coastal luxury with its playful design language and laid-back seaside rhythm, infusing Thailand’s classic beach retreat with contemporary vibrancy. Nestled along Naresdamri Road, just steps from Hua Hin Beach and the bustling night market, the resort offers around 196 rooms, suites, and private villas, each blending bright color palettes, warm wooden tones, and floor-to-ceiling windows that invite in abundant natural light. Select villas feature private pools or sun terraces, harmoniously integrated into lush tropical surroundings.

Dining options include Lido Restaurant, serving Italian and international dishes in a relaxed yet refined setting; Praça Beach Bar, a restored heritage house that transforms into a lively sunset destination with cocktails and DJ sets; and The Juice Café, the go-to spot for fresh smoothies and artisanal coffee. Leisure amenities range from an ocean-facing infinity pool and curated art gallery to The Standard Spa, offering mud treatments, meditation sessions, and aromatherapy rituals. A fitness center, creative events, and family-friendly activities complete the resort experience. With its bold aesthetic, beachside location, and signature sense of fun, The Standard, Hua Hin stands as a new-generation luxury hideaway where tropical leisure meets the brand’s avant-garde spirit.

Your Maldivian dreams come true at The Standard’s first island escape. Nestled in the Raa Atoll on Huruvalhi island, a short seaplane ride away from Malé, our oasis offers a unique blend of relaxation and social life, perfect for a romantic escape or a getaway with everyone you know. Whether an overwater villa floating in our lagoon or settled on a pristine sandy beach front, each of the 115 villas feature their own private lounge deck and plunge pool. You’ll never go hungry with six unique dining options ranging from a beach front BBQ Shak to Gudaguda, a traditional Maldivian restaurant, serving-up freshly caught cooked with authentic recipes. 

Your daytimes are filled with snorkeling our naturally protected house reef, or dive deeper on a boat excursion through the local waters. Physical activity not your thing? Relax in our indoor hydrotherapy oasis, The Standard Spa, complete with a communal hammam, aroma steam room, daily yoga and nine private treatment rooms to leave your body refreshed. No Standard stay is complete without a night to remember; whether dancing on the beach to tribal beats or at Beru Bar, our overwater nightclub with a glass bottomed dance floor, the only thing that could end the fun is the sunrise. Rinse and repeat.

In New York's East Village, a neighborhood famously skeptical of outside influence, The Standard, East Village has achieved a rare feat: it has become an accepted, even embraced, anomaly. It makes no attempt to mimic the surrounding brick tenements. Instead, its slender, glassy form stands in stark, elegant contrast, engaging in a direct architectural dialogue with its historic environment. This confident posture reveals a profound understanding of the local ethos: true integration is not about imitation, but about adding a distinct new voice to the ongoing conversation.

This dialogue continues within. The hotel deliberately eschews grand, generic luxury in favor of a more intimate, textured experience. The floor-to-ceiling windows in each room act as carefully calibrated viewfinders, directing the guest's gaze not toward obvious landmarks, but toward the beautifully chaotic, authentic fabric of the neighborhood—rooftop gardens, graffiti-tagged walls, and intricate fire escapes. It is a curated "anti-view," compelling a deeper appreciation for the poetry of the everyday.

The Standard, Singapore is shaking things up at one of the city’s most coveted addresses. Nestled on Orange Grove Road, 143 stylish rooms and suites place you perfectly between the UNESCO-worthy Botanical Gardens and bustling Orchard Road. Whether you’re in a snug 23 sqm studio or a roomy 43 sqm retreat, you’re always at the center of it all.

Our spin on the city is a vivid crossroads of East and West, where the very best of culture is exchanged. The famed local botanical tradition carries through our lush landscaping in The Garden. And like only we know how, The Pool sets an iconic scene brimming with tunes and treats. We’re bringing our penchant for statement-making to Kaya at The Standard, a bold twist on Japanese izakaya with a vibrant cocktail bar. The culinary experience continues with Café Standard, where morning coffee goes into after-work drinks—making it a favorite for locals and visitors alike. Come as you are. Stay as you are. Make yourself at home at The Standard, Singapore.